Magazines for kids have a glorious history. There are a few periodical publications that can help children shape their idea of the world as well as practice their imagination: Highlights, Odyssey Magazine, Muse, NatGeo for kids, Il Corriere dei Piccoli, Topolino… We’re huge fans of these magazines for children. We love their periodicity, we love the fact that they become a constant presence in children’s life. We loved growing up with some of their characters, and when we started working on an iPad magazine for children, back in 2010, we basically began to study. What could a magazine for children look like ON AN IPAD?
Category archive: Startup
BabyList, your personalized baby registry checklist
We’ve all seen them. The standard baby registry checklist with every item you’re supposed to register for before your baby comes. But, the problem with that checklist is that many of the items don’t really apply to you. Maybe you’re cloth diapering? Maybe you need 2 car seats, not just one. Every family is different – different budgets, different lifestyles…
Well, the folks at BabyList agree and created a Baby Registry Checklist. How does it work?
One year as Startup Entrepreneurs: 10 big lessons we learnt
A year ago, we got an email announcing we were among the winners of Mind The Bridge, the most important startup competition in Italy. The award consisted of one month in a startup program in San Francisco and a chance to take part in the final round of Italian Innovation Day at UC Berkeley.

We remember that morning well. We had been talking a lot about going to California, and all of a sudden we were about to make our journey there.
Since then, we’ve been through a lot. We moved to San Francisco, we were part of 500 Startups’ accelerator program, raised our seed round, won Best Design Award at LAUNCH Education and Kids, built a team and launched a brand new version of Timbuktu. If you don’t have it on your iPad, you should get it now!
We made many mistakes and, thankfully, learned from them. Here’s a shortlist of the 10 biggest lessons we learned.
Hi, we are Timbuktu
If you’re reading this page, it probably means you’re an investor who saw our name at 500startups’ DemoDay. So let us share with you what we’ve accomplished during this amazing four-month program:
- We developed our new beautiful iPad app.
- We won Best Design Award at LAUNCH Education.
- We raised $515K.

Let us also tell you why you should invest in Timbuktu Labs:
- Over 80% of our users use our app 3 or more times per week.
- 82% User Growth in the past 3 months.
- Over 15 minutes per session per user.
Get in touch if you want a sneak preview of our new app!
Timbuktu wins Best Design at LAUNCH Conference!
Look how happy we are! We just won the Best Design Award at the LAUNCH Conference organized by Jason Calacanis!

(From left to right: Jason Calacanis, Elena Favilli, Francesca Cavallo, Samuele Motta, Diego Trinciarelli)
Watch Timbuktu presenting at the LAUNCH Conference
Today is a great day! We are about to publicly present the new Timbuktu at the Launch Education & Kids Conference in Mountain View. We have been rehearsaling a lot these days, and are now eager to jump on stage. We will also talk about the three most important lessons learned since we started working on Timbuktu one year and a half ago. Take a look! And follow the live stream! We’ll be on stage at 3.30pm (PST).
1) Be courageous. If you simply copy traditional paper activities for kids (like connecting the dots, or coloring shapes) but you don’t add editorial value to your product, your app will fall by the wayside of all other apps that do the same thing.

Teach kids programming? There’s an app for that.
It’s never too early to learn programming. And, as we were just saying, what better way to teach it than through a game?
Of course, there is one. For iPad.
Video and images via Cargo-Bot
Timbuktu Labs’ Adventures at 500 Startups
Scenes from an incubator (Adventures of an Italian team at 500 Startups)

Four weeks ago we got started at 500 startups. It’s called an accelerator program and the name is really well deserved because you feel that they actually put a rocket in your company.
The network of people that you can access through 500 is mind-blowing. No jokes. We’ve talked to people that were our heros, whose blogs we’ve been reading for years.You just need to learn how to look easygoing when talking about your project with people that are Spiderman, Superman, Batman and Robin combined in one. And that’s part of the game.
The winning pitch!
This is the pitch that won us the title of 2012 Best Italian Startup. It was at the Italian Innovation Day organized by Mind the Bridge in Berkeley (Haas School of Business). We had a lot of fun!
Timbuktu is featured on Startup Weekend!
We are featured on the Startup Weekend Newsletter! Timbuktu is among the best four startups of the week!




